Hello Reader, The yearly cycle at RAAW usually follows a familiar rhythm. Things get busy early in the season with product launches, test events, sales, and customer support, typically peaking in June or July. Our team of nine is all hands on deck, and at times it can get pretty hectic. As good as that is – and as grateful as I am for things going well and so much happening in the world of RAAW – I sometimes look forward to the end of the year. By November, things start to slow down a little....

Hello Reader, On a quiet solo ride the other day, the air was crisp, the trails were covered in leaves, and the woods had that calm, golden glow that only autumn brings. Conditions like that sometimes put me in a reflective mood – the kind where flow mixes with emotion, sneaking in between the corners and the climbs. I found myself thinking about the Madonna – the bike I was on – and the role it has played in our story, and in so many of yours. From the very beginning, it’s been the bike at...

Hello Reader, It sneaks up on us every year: one week you’re still in summer mode, the next the mornings feel crisp, the trails are covered in leaves, and autumn has made itself at home. (At least here in Germany …no need to rub it in with your summer shots from down under 😉) Not that we mind: golden light, tacky dirt, and a good reason to pull out the warmer riding gear all have their charm. And if the weather really doesn’t play along, in this newsletter there’s plenty to keep the stoke...